Curvy Lash Vegan Mascara – Inika

A couple of months ago I shared my thoughts on the Inika Long Lash Mascara which has become my must have mascara over the past year or so. I love it; it lengthens, defines, volumizes and lifts – all whilst increasing my the span of my lashes! Sounds perfect but just when you think things can’t get any better, Inika go and launch three more mascaras!

When browsing the new additions, the mascara that immediately jumped out at me was the Curvy Lash Mascara (£25.00). For why? Simply because it is available in BLUE!!

I love, love, love blue mascara. Not bright, eighties blue and not that vivid indigo blue (although both a fabulous in their own way); Curvy Lash mascara is available in navy! Super flattering if you have blue eyes in particular.

One of the comments I made in my Long Lash post was… Available in two shades; Pure Black and Chocolate Brown, it covers most basic mascara requirements. Personally I would love to see a dark blue mascara in the range too but I am probably in a minority there.

My prayers have been answered!!  (Curvy Lash also comes in black for those of you not so fond of blue ;)

Colour aside, what makes Curvy Lash any different from the other Inika mascaras? The answer is the wand. Curved wands are perfect for lashes which have a tendency to stick straight forward or downwards (mine do this).

The wand lifts the lashes and wings them out, giving the illusion of wider, more open eyes. I begin by holding the wand almost upside down (the curve facing downwards) and twist it inwards as I work from the root of the lashes to the tip. The photo above is after just 2 coats.

The vegan formulation is enriched with vitamin E which means that it does not dry out your lashes but it also contains organic carnauba wax which gives it the right amount of slip. Not too wet and not so dry that it flakes and clumps. It is pretty similar to Long Lash in its wear.

I’ve been using Curvy Lash for a few weeks now and I’ve not been disappointed. It’s definitely not the cheapest of organic mascaras however it is worth a punt if your lashes are a little on the straight and downwardly pointy side.

Have you tried any of the new Inika mascaras yet? If so what are your thoughts?


(* Denotes certified organic)
Aqua (Water), Copernicia Cerifera (Carnauba) Wax*, Stearic Acid, Ricinus Communis (Castor) Seed Oil*, Propanediol, Pentylene Glycol (Sugar Cane), Glyceryl Stearate Se, C10-18 Triglycerides, Tocopherol (Vitamin E), Honokiol (Magnolia Bark Extract), Helianthus Annuus (Sunflower) Seed Oil, Xanthan Gum, Sodium Hydroxide, Galactoarabinan, Iron Oxides (CI 77499)
100% Natural (COSMOS)
Vegan & Cruelty Free


Images: (1, 2, 3) LJS – OMUA

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  • Jenny Svensson

    I’ve only tried the long lash mascara, at first I didn’t like it because it was kind of too wet and hard to build up on the lashes. I also got those ugly “fly-legs” as a result when trying to lengthen the lashes. But I didn’t give up and carried on using it and it got better and better! I think it was the formula that needed to dry up a bit! It actually got really good after like 2 months, which is far too long, but anyway super-lengthening and quite a lot of holding power. That aside and though it is quite hard to wipe off I think it’s one of the best on the market. I would like to try the other ones as well, since I prefer brown color it would be The Bold or The Mascara I think :-)ReplyCancel

    • Organic Makeup Artist

      Natural mascaras are generally a little wetter than tradional. You could either apply a little loose powder to your lashes prior to the mascara to help reduce the wetness :)ReplyCancel

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