W3ll People Universal


As you know, I love a multipurpose product and this one just doesn’t fail, working pretty much anywhere. 

W3ll People Universalist Multi-Use Stick

Universalist Multi-Use stick is designed for use as a highlighter, blusher, eye or lip colour – take your pick!

A thick, slightly dry and waxy consistency, Universalist sticks can be easily applied with either a brush or finger, however I do think that they work better having been warmed up on the back of the hand and worked a little before application, as this seems to benefit their ability to blend. Once applied, they look incredibly natural and are surprisingly sheer, enabling you to build up the colour as you desire. 

Universalist has great staying power and being of a slightly waxy nature, water beads slightly on the surface rather than dissolving or moving the colour, so it would probably tolerate a certain amount of use on water-shoots (although I have as yet to test this).

Universalist is available in nine fantastic colours and two finishes; matte and luminous. There are five luminous sticks in the range; Pale Pink Glow (#1), Platinum Glow (#2), Mauve Rose (#3), Bronzed Rose (#4) and Golden Glow (#9) which give a soft radiant glow to the skin. These are complemented beautifully by their four matte counterparts; Creamy Cherry (#5), Creamy Plum (#6), Creamy Peony (#7) and Creamy Caramel (#8) which, although matte, still have slight light reflective qualities to them.

One of the great things about Universalist is their packaging, resembling a traditional pan stick, it is recycled and incredibly light-weight – meaning that you can easily have all of the sticks in your kit and not even notice!


W3LL People (pronounced Well) was established in the US by three passionate individuals; a Make-up Artist, a Dermatologist and a self confessed environmentalist, the aim being to produce a completely toxin and cruelty free range. The W3LL People approach to beauty is simple and they successfully combine science and beauty with social and environmental responsibilities.

(*Denotes certified organic ingredients)
Grapeseed Oil infused with Green Tea, Reishi Mushroom**, Bayberry**, Beeswax, Olive Oil***, Passionflower Oil, Castor Oil****,Silica, Coconut Oil*****, Silk Powder, Castor Isostearate Beeswax Succinate *, Essential Oil blend, Tocopherol (Natural Vitamin E), Lysine, Grapefruit seed Extract, Japanese Knotweed Extract, Pomegranate Extract, [+/-: Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, 77492, 77499), Mica (CI 77019), Carmine (CI 75470), Manganese Violet (CI 77742)] 

* Eco-cert, ** Certified Organic by Oregon TILTH, *** Certified Organic by Ciranda, **** Certified Organic by Stellar, ***** Certified Organic by QAI

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