I’m very particular about the Bronzing powders I use and personally feel that they are a product that is more often than not, over and/or mis-used; the vast majority have formulations which I find either too pigmented or are heavily reliant on glitter content to create their glow.
There are a couple of bronzers which I am fond and these do get pretty regular use in my kit but essentially I am very hard to please when it comes to bronzing products and it certainly takes a lot for me to take a liking to one. This months product from the vault was a favourite a few years ago but is it still..?
We Evade Bronzing Powder in White Sand from Studio 78 Paris (£27.00) is a baked* bronzing powder formulated using natural mineral and a blend of organic vegetable oils (including coconut, avocado and apricot). This blend of oils makes for a silky smooth power that goes on and blends easily whilst remaining in place for hours!
White Sand is the paler of two bronzing powders** from Italian natural beauty company Studio 78 Paris. Suitable for fair to medium skin tones, the colour is a soft and flattering bronze with not a hint of a sparkle (whoop whoop!). The natural looking radiance that this powder creates is produced by the high mica content rather than synthetic glitter particles.
Appearances can be deceptive and although seemingly light in colour in the pot, White Sand can pack a punch when loaded onto a brush – so make sure you tap off any excess before application to avoid streaking! Despite this potential for creating heavy lines, it is light in weight and doesn’t sit heavily on the skin (if well tapped!).
The down side of this particular Bronzer is that is does have a lot of fallout. By that I mean when you swirl the brush around the pot, there is a large amount of loose powder particles gathering around the outer edges of the pressed dome. This doesn’t seem to have a big impact on the length of time the pot lasts but it can be a little messy – and quite irritating!
I have used White Sand on both myself (I trial all products on myself before they make it into my kit) and as part of female make-ups for broadcast work. It looks great on a broadcast camera and equally so for daily wear.
The We Evade packaging is simple yet exquisite; the Bronzer is housed in a neat pot made from sturdy white cardboard and adorned with the beautiful seventies style Studio 78 Paris mirrored motif. Inside the lid is a cleaverly placed circular mirror so you can apply on the go (no brush is included).
* A baked powder actually begin as a cream and are baked for a period of time to dry them down to a solid. This process creates powders with a creamy, velvety texture. It also means fewer filler ingredients are needed, so that the resulting colors are more concentrated and pigmented, which means they might last longer.
**As yet I haven’t tried the darker shade (Desert Sand) so am unsure as to how densely pigmented it is or how it looks on the skin.
* * *
Since finishing my pot of We Evade I haven’t replaced it which thinking about it is quite possibly a big mistake. It is a beautiful product and looks lovely on lighter skin tones.
There is now a third shade in the range; a beautiful marbled pinky toned bronzing powder called Rose Sand. It is a limited edition shade so worth getting hold of sooner rather than later if it ticks your boxes!
I briefly mentioned the packaging in my previous post but actually this is something I should bring to light again. We are now becoming more aware of the issues with plastics and our waste as a whole and so the fact that this powder is housed in recyclable cardboard packaging – which is incredible durable as it certain withstood many, many months of abuse in my pro kit!
Studio 78 Paris used to be readily available in the UK however sadly the number of stockists sets to have reduced considerably – It is still stocked by Henna Herbals and a number of European stockists whom ship to the UK.
Having been reminded about this bronzer I am definitely going to re-invest and pick up another one as I am getting a little low on bronzers for women in my kit; I may even try the darker shade…
Mica, Zea Mays Starch*, Zinc Stearate, Isostearci Acid, Octoyldodecyl Stearoyl Stearate, Squalane, Sucrose Tristearate, Tocopherol, Parfum, Benzyl Alcohol, Dehydroacetic Acid
May contain: CI77891, CI77491, CI77492, CI77499
99% ingredients of natural origin
10% organic ingredients
Free from GMO, Parabens, phenoxyethanol, silicon, PEG, synthetic perfumes and dyes
100% of the packagings are biodegradable and recyclable
Images: (1) via Flickr (2) LJS -OMUA